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Marketing Associate (9518046)
Menlo Park, CA
Marketing & Sales
Execute integrated marketing plans to maximize brand awareness, demand, opportunities and deal acceleration (e.g. events, webcasts, direct mail, etc.)
Support ABM, digital, acquisition, content and events-based integrated marketing programs in close collaboration with regional leads
Manage marketing budget and SoWs
Troubleshoot lead discrepancies working with marketing ops
Create SDR/M* enablement materials and blogs tied to marketing activities
Support nurture content and special regional marketing initiatives
Manage agency and vendor relationships to deliver on the marketing plans
8+ years of experience in enterprise software, and/or web technology companies
Proven expertise in executing B2B enterprise marketing activities including content, digital, events, and data driven analytics
Passionate about data and insights and the role they play in developing and measuring effective marketing programs
Ability to handle the pace and ambiguity that comes with working in a matrixed, always-on, start-up environment across multiple time zones and teams
Strong cross-functional, matrix / stakeholder and collaboration skills
Outstanding communication skills, both written and verbal & the ability to translate complex concepts into simple and intuitive communications
Strong creative perspective to bring fresh ideas
Able to operate at the principal level of business and jump to the delivery level quickly; agile and flexible to change
Proficient in Microsoft Office (e.g. xls)
Knowledge of Salesforce, Marketo, other marketing tools a plus
BA/BS degree required, MBA or equivalent experience preferred
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